Bacolod is seeing the rise of a new hotel in its locality. With the promising financial development in Western Visayas, Seda hotels, homegrown brand of AyalaLand Hotels and Resorts, is opening its 7th property in the Philippines in the City of Smiles — Seda Capitol Central. Business travelers will have something new to look forward to as Seda Capitol Central will have 154 rooms that will cater to their travel and business needs.
Apart from the opening in Bacolod, Seda’s Cebu property is already underway while more new properties are in the pipeline. Other Seda hotels are Seda BGC in Taguig, Seda Nuvali in Laguna and Seda Vertis North in Quezon City.
With the entry of Seda Capitol Central in Bacolod City, it will add the room inventory of the brand to over 1,400. Seda Capitol Central is strategically located in the nine-hectare Ayala Land mixed-use development area which was once part of the historical provincial capitol compound. The estate is geared to become a new urban growth hub that will serve the entire province of Negros Occidental. And just near Seda, still within this development area, a regional mall will rise that will offer a wide array of shopping and retail options as well as residential and commercial buildings.
In the Visayas, Seda Capitol Central is the second hotel of the brand. It has Misto and Straight Up roof deck bar, Seda’s signature dining outlets, along with meeting and banquet venues, gym, swimming pool, and e-lounge. I am hopeful that this will also strengthen Bacolod’s MICE industry in catering to more business events in the future.
The good thing about homegrown brands like Seda, according to a global real estate services firm, is that they are crucial in the tourism industry since they serve a value-oriented market and other segments, which many international chains do not offer.
For someone who loves traveling and who has had a brief experience in the hospitality industry, this is indeed good news to the local community as well as to travelers who are planning a visit to Bacolod. I, myself, am curious as to how the traveling experience in Seda will impact the tourism landscape of my city.