“This is not just a fashion show. We want to showcase local products and local talent. We hope that through Nouveaulution, people will come to Bacolod City for fashion. It’s what we call fashion tourism.” These are the words of Nouveau Management owner Kez Pedroza during the press launch of Fashion Nouveaulution.
It’s a new concept in traveling. We often travel to another place for pleasure, to visit friends and relatives, to commune with nature, to participate in a business activity, to witness a festival or major event, to take part in a sport tournament, or to revisit history. But hey, don’t we also travel to shop? Imagine the many major sales and shopping events held in cities around the world to draw people to their place.
Pedroza and her team has a big dream and with the event they are mounting in the City of Smiles, they hope to put Bacolod City and the province of Negros Occidental in the map as a fashion place to visit.
Take for instance the world-class silk made at the Oisca Sericulture Farm in Bago City (which I still have to visit). Or the elegant bags made of “banig” or woven leaves and the many local fashion accessories and products by members of the Association of Negros Producers.
So, will Fashion Nouveaulution revolutionize fashion in the country? It’s for us to find out.
Fashion Nouveaulution is happening on June 26-28, 2015 at the Orange Gallery in the Art District, Mandalagan, Bacolod City. It will have three days (and nights!) of fashion shows, fashion and art trade shows, and the Nouveaulutionista Boutique. For more information on this event, visit their Facebook page Fashion Nouveaulution.
